Cebu Landmasters Inc. (CLI) is expanding its partnership with Japan’s NTT Urban Development group for a major mixed-use condominium project in Metro Manila, marking the Cebu-based developer’s latest step in building a national footprint beyond its Visayas and Mindanao stronghold.
CLI said it has signed a partnership agreement with NTT UD Asia Pte. Ltd. (NTTUDA), a subsidiary of Japan-based NTT Urban Development Corporation, to develop a multi-tower residential and retail project in Luzon through CLI Luzon Ventures Inc.
The development will be located along a major thoroughfare in Pasig City within the National Capital Region (NCR), and is targeted for launch by end-2026, the company said.
CLI described the project as a multi-phase, Japanese-inspired residential and retail mixed-use condominium development with an eight-tower masterplan. The project will feature efficient space planning, sustainable design, and curated amenities and community areas aimed at improving livability and long-term value.
“This partnership with NTT UD Asia is a defining step in Cebu Landmasters’ growth as a national developer,” said CLI chairman and CEO Jose Soberano III. “Building on the success of our first collaboration in Cebu, this Luzon project reflects the deep trust between our organizations and our shared commitment to quality, discipline, and long-term value.”
NTT Urban Development president and CEO Kou Ikeda said the group is looking to build on its first project with CLI in Cebu and bring its experience from Japan and other overseas markets to Philippine developments that are closely connected to local communities.
The expanded partnership follows CLI’s first international joint venture with the NTT Urban Development group, which produced the two-tower The Wave Towers development in Cebu IT Park in 2024.
For CLI, the Pasig project adds scale to its Luzon expansion at a time when Metro Manila remains the country’s most competitive property market, dominated by large developers and closely watched by buyers for pricing, unit sizes, and access to transport and jobs.
NTT Urban Development is a global real estate developer and a subsidiary of NTT, Inc., one of Japan’s largest conglomerates, with projects spanning residential, office, and mixed-use developments. CLI, founded in 2003, said it has delivered over 132 projects across 18 cities in the Philippines, covering residential, office, hotel, mixed-use and township developments.
The company said the NTT partnership supports CLI’s geographic diversification strategy while bringing Japanese-inspired design and development standards into its NCR portfolio.
Cebu Business News
